Samantha Owens Pyle is a strategic visionary, marketing strategist, and proud puppy mom to Charlie and Ford. As the owner and chief strategist at Green Apple Strategy, LLC, Samantha leads the team in developing and executing integrated marketing strategies for clients in a way that maximizes revenue potential and increases consumer appeal. With more than twenty years of experience as a senior-level marketing and communications leader, Samantha has developed a unique skill set that has positively affected growth and profitability for a variety of businesses and industries. Over her career, Samantha has helped local and national business-to-business and business-to-consumer companies develop and execute comprehensive marketing plans that include print and digital advertising, public and media relations, promotional events, websites, email, mobile marketing, and social media. When she’s not working, Sam can be found hiking with her pups, poolside, or heading to a Dave Matthews Band show (to date she has seen them live more than 50 times). She and her husband love traveling and Sam is close to checking off a visit to each of the 50 U.S. states. Sam is an EO Nashville member, and board member, and also serves as the Board President of the Survivor Fitness Foundation.