What We Do at Green Apple Strategy

The Green Apple team is here to strategically solve your problems through a variety of marketing strategies and tactics.

Strategic Marketing

We bring together your management and marketing teams to walk through a series of questions that form your brand’s story and then determine which marketing elements are appropriate for achieving your goals. Our marketing strategy services include:

  • Marketing approach development
  • Ongoing marketing strategy activation and maintenance
  • Updates to original strategic marketing plan based on new opportunities
  • Operational and sales strategy development

Website Design, Development, and Management

Our creative team can help you design, develop, update, and manage your website to better communicate your brand’s story and enhance your ability to achieve your goals. Our website services include:

  • Strategic website wireframe development and custom-designed, mobile responsive sites
  • Open-source HTML coding on Wordpress CMS
  • Content development and ongoing on-page SEO management
  • Static, evergreen SEO friendly website content
  • Keyword analysis and monitoring
  • Design and development of strategic campaign landing pages and micro-sites

Inbound Marketing & Content Management

We help you develop and implement an inbound marketing strategy that will help you spread your message and convert more customers. Some of our inbound marketing and content management services include:

  • Development of messaging strategy and content matrix
  • Blog content development and management
    • Company website and affiliate blogging
    • Case study development
    • Client/customer testimonial video and blog spotlights
  • Email marketing
    • Outreach strategy and calendar development
    • Content development
    • Email template design and development
    • E-newsletter development and distribution
    • Email marketing automation campaigns
    • Sales email marketing campaign development and distribution
  • Social media marketing
    • Monthly scheduled content development and implementation
    • Daily content conversation monitoring and development
    • Audience development
    • Reputation management
    • Monitoring and reporting
Silicon Ranch case study

Creative Design & Branding

We don’t just work in the digital world. We can also help with all your branding needs—from marketing collateral to print materials. Our creative design and branding services include:

  • Creative concepting of branding opportunities and project management
  • Design of traditional marketing collateral and sales resources
  • Digital advertising and marketing elements
  • Digital and print asset production and development
  • Design and print production management
  • Multi-channel marketing campaign development
  • Product packaging
  • Trade show items and materials
  • Video concepting, script development, shooting, editing, and production
  • Photography concepting, campaign development, and photo shoot management

Paid Search & SEO

PPC advertising levels the playing field. A company with the best strategy—not the biggest marketing budget—wins. We never stop analyzing or optimizing campaigns. You can have peace of mind knowing that you are outperforming the competition. For us, search engine optimization means attracting and converting visitors based on the expertise and authority of topics related to your business. Our paid search and SEO services include:

  • PPC campaign development & management
  • Competitor analysis and up-to-date keyword research
  • Ongoing optimization and conversion tracking
  • Monthly report and analysis
  • Goal-driven SEO campaigns
  • Site audits
  • On-and off-page SEO optimization
  • Ranking reports

Local SEO

Through The SEO Silo™, harvested by Green Apple Strategy, our team can help you increase web traffic and business through search engine optimization and the development of a custom digital marketing approach. Our local SEO services include:

  • Website Design, Development, Optimization, & Management
  • Blogging
  • Keyword Management & Tracking
  • Google My Business Set-up & Management
  • Citation Management & Monitoring
  • Social Remarketing
  • Analytics & Reporting

Traditional Advertising & Media Relations

With years of experience in advertising and media relations, our team can support your traditional strategies for reaching the masses through media channels. Some of our advertising and media relations services include:

  • Advertising campaign concept development, design, and management
  • Media buy management
  • Media pitch development and release management
  • Press release writing and distribution
  • Media relationship building

See how we’ve helped our clients grow their business.