Enneagram and Marketing: How Type Ones Accelerate Your Strategy

Are you an Enneagram Type One? Have one on your team? 

Type Ones are known for their sense of responsibility to improve the world around them. They tend to accomplish this by striving for perfection, following the rules, and doing what’s right. This person is your organizer—the one keeping everyone in check and keeping everything moving. We’re lucky to have a Type One on our team that is a master of attention-to-detail and organization—two common traits of this Enneagram group. Olivia Cooper, our Senior Client Relations Specialist, is the secret weapon of our marketing team. Let’s take a look at why that is and how the Type One on your team can help accelerate your marketing strategy.  Read More: How Understanding The Enneagram Can Help Your Customers

Type Ones Identify Opportunities for Improvement

“Type Ones are often improvement-oriented. We love to fix everything or solve problems to make something as perfect as it can be. Marketing is always changing, so it’s important to constantly make strategies better as the industry and clients evolve,” says Olivia.  What an essential quality in marketing, right? This right here is what we love about our Olivia, and what we love about Enneagram Type Ones as a whole: they continually make us better marketers, better brands, better communicators. You name it, and your Type One will help you identify opportunities for improvement to make your brand better as a whole. After all, in our fast-changing world, we need Type Ones to show us the light and help us to keep up.

Type Ones Have Great Integrity

“I care very much about doing the ‘right thing.’ Being ethical in marketing is extremely important for transparency with consumers!” she says. Above all, consumers want a brand they can trust so that they can feel good about where their money goes. The Type Ones on your team will always be looking to do what’s right by you and your audience. 

Type Ones Are Organized

“I am pretty organized, which helps me keep everything together. This is especially useful for marketing at an agency, where I’m balancing many different clients at once,” Olivia explains. In fast-paced environments, Type Ones are your ally. They will be the person keeping your projects afloat and ensuring that nothing is overlooked along the way. 

Type Ones Are Detail Oriented

We all like to say that we’re detail-oriented. In fact, I would venture to say that you can find those words on the vast majority of people’s resumes. However, as much as we feel like we need to say that we have a keen eye for detail, that isn’t always the case. No matter how hard we look, we’re going to let a few things slip through the cracks. Not Type Ones. They’re looking out for perfection. “Even the tiniest details are important in marketing. People don’t forget the small things, so I’m always looking out for clients in this way,” says Olivia.

Ready to Accelerate Your Marketing Strategy? 

Our team enjoys learning more about each other through Enneagram Types and Culture Index surveys to ensure that we communicate and work together effectively. In the end, this is all to improve our clients’ marketing strategies and use our small team to garner big results.  Are you looking to see what full-service marketing can do for your brand? Contact Green Apple Strategy today to schedule a consultation.