Samantha Owens Pyle is a strategic visionary, marketing strategist, and proud puppy mom to Charlie and Ford. As the owner and chief strategist at Green Apple Strategy, LLC, Samantha leads the team in developing and executing integrated marketing strategies for clients in a way that maximizes revenue potential and increases consumer appeal. With more than fifteen years of experience as a senior-level marketing and communications leader, Samantha has developed a unique skill set that has positively affected growth and profitability for a variety of businesses and industries.

Over the course of her career, Samantha has helped local and national business-to-business and business-to-consumer companies develop and execute comprehensive marketing plans that include print and digital advertising, public and media relations, promotional events, websites, email and mobile marketing, and social media.

In the summer months, Samantha can be found on the golf course, taking yoga, hanging by the pool, or heading to a Dave Matthews Band show (to date she has seen them live over 40 times). November thru April (because they always play until mid-April), she can be found cheering on her favorite basketball team, The Kentucky Wildcats.