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How to Get More Out of Your Content Marketing

Content marketing might be evolving, but it’s not going away anytime soon. According to the latest research, 82% of marketers report actively using content marketing in 2021, up 70% from 2020. Yet, the constant demand for content can be exhausting for businesses. Finding creative ways to get the most out of your content marketing is […]

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Having Trouble Hiring? Here’s How to Market to New Employees

With job creation up significantly and unemployment at a 50-year low of 3.5%, a full 51% of small businesses are unable to fill jobs as 2022 begins. There’s no question that in this climate, it can be difficult to find the right person for the roles your company may be trying to fill. Hiring looks […]

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Your Marketing Plan for 2022: 7 Attainable Goals

  With the holiday season quickly approaching, it’s time to start preparing your 2022 strategic marketing plan. The new year is a perfect chance to start fresh, with innovative ideas, new traditions, and creative campaigns. Before you determine what needs to change, what objectives should be established, or what goals you want to meet, take […]

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How to Generate More Google Reviews

In a world where word of mouth and consumer feedback guides the decision-making process, Google reviews are critical when it comes to driving business to your company. As if a positive response from current customers isn’t enough, these testimonies can also go beyond their original purpose and be doubled as free marketing content for your […]

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Enneagram and Marketing: How Type Eights Lead Your Team

Do you have an Enneagram Type Eight on your team? If not, it might be time to, as they are certain to be a force of nature who leads your team toward growth. Named “The Challenger,” a Type Eight is usually self-confident, decisive, willful, and can even be confrontational at times—which they can often use […]