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Are you an Enneagram Type One? Have one on your team? Type Ones are known for their sense of responsibility to improve the world around them. They tend to accomplish this by striving for perfection, following the rules, and doing what’s right. This person is your organizer—the one keeping everyone in check and keeping everything moving. […]
By 2025, millennials will make up 75% of the workforce. It’s hard to believe, isn’t it? This statistic shines a bright light on how our marketing lens should shift as generations age. Before we knew it, Millennials will be three-quarters of the workforce, and in the blink of an eye, Gen Z will be right […]
Whether your brand has long been established, is getting a refresh, or is a new start-up company, it’s getting harder and harder to stand out in today’s noisy, competitive world. To make our point even clearer, take a moment and scroll through your email inbox. How many of those emails are marketing messages? And, how […]
How do you ensure that the time and effort you invest in marketing truly impact your audience and inspire them to take the next step? This is an age-old question that every business is trying to answer. The secret to success starts with knowing what your customers think and feel. This is why empathy is […]
Creating a culture of teamwork and collaboration is one of the most important things you can do for your business. Here are a few reasons why… 75% of employers rate teamwork and collaboration as “very important.” (Source) 86% of employees and executives cite lack of collaboration or ineffective communication for workplace failure. (Source) Collaborative teams […]
